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Under Armour Working to Stay on Top of Its Game Essay

Target in men, ladies and youth. (Under Armour’s various product line for men, women, and youth is complex, however the message is easy: wear HeatGear when it’s hot, ColdGear when it’s cold, and AllSeasonGear involving the extremes. ) Cultural differences. (Product goes beyond cultural distinctions and it is appealing to many sportsmen, regardless of nationality; […]